The UFC and DAZN had to promote UFC 207: Rousey V Nunes with story of one of the most talked about comebacks to the octagon live on DAZN Japan December 30th 2016.
We had to identify the history of Ronda Rousey , an ex world champ and one of the fierce international personalities to ever compete , yet still have new fans to the sport understand the way this sport has the blockbuster appeal.
We used international footage only supplied to the project. We used a trailer style approach to see Ronda's emotion from the get go..
Edited / Written / Produced